As per the latest report by IMARC Group, titled “Indian Sports and Fitness Goods Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027”, The Indian sports and fitness goods market reached a value of US$ 1,934 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 3,065 Million by 2027, exhibiting a CAGR of 8.5% during 2022-2027. Sports and fitness goods are equipment and clothes that are worn to prevent injuries during sports and fitness-related activities. They generally include various types of tools and safety gear for athletes, including helmets, safety pads and guards, athletic shoes, protective eyewear, mouth guards and footwear that are specifically designed to offer ease and protection from any accident while playing a sport. Additionally, they also comprises a subset of sports goods employed during workouts as they improve flexibility, maintain overall fitness, and enhance an individual’s cardiovascular and pulmonary health and muscle strength.
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The rising participation rate of the masses majorly drives the market in India. Along with this, the escalating number of gyms and fitness centers due to the growing health consciousness among individuals is further boosting the demand for sports and fitness goods across the country. In recent years, various public and private institutions in India have been organizing various campaigns encouraging individuals to participate in physical activities and the growing interest in enhancing the personal appearance is contributing to the market growth. Moreover, the introduction of lightweight goods by leading manufacturers to diversify their product line and expand their consumer base is propelling the growth.
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Industry Demand Analysis:
Apart from this, the rising adoption of sports goods and fitness goods, especially for kids, is significantly supporting the demand in India. Furthermore, numerous major companies are investing in creating brand awareness through the internet, TV commercials and print media, social media platforms, partnerships with the athletes and team sponsorships. For instance, with the help of social media channels, such as Instagram, Twitter, Youtube, and Facebook, sports and fitness product manufacturers are communicating with their target audience directly to advertise and inform their potential customers about the functionalities of the products, which are positively influencing the market. Other factors driving the market include continual technological advancements and rapid expansion of the e-commerce industry.
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Key Market Segmentation:
Top Companies in Sports and Fitness Goods Industry in India:
The competitive landscape of the market has also been examined with the detailed profiles of the key players:
• Cosco (India) Limited
• Nivia Sports Private Limited
• Bhalla International
• Sareen Sports Industries
• Sansparelis Greenland Private Limited.
Breakup by Product Type:
• Fitness Goods
• Adventure Sports
• Golf Goods
• Other Goods
Breakup by Fitness Goods:
• Cardiovascular Training Goods
• Strength Training Goods.
Breakup by End-Use:
• Health Clubs/Gyms
• Home Consumers
• Hotels and Corporate Offices
• Hospitals, Medical Centers and Public Institutions
• West and Central India
• North India
• South India
• East India
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