Balloon People Get High, Literally, With Hydrow’s Fitness Gear

“It was a pretty outlandish concept, but that’s what we liked about it,” Hydrow CEO and founder Bruce Smith tells Muse. “And is there anything more joyful than balloons? When you see them, you can’t help but smile. We wanted to bring a lighthearted touch to fitness and reflect how we know people feel after …

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